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Legal

Privacy Policy

Plain-English first, detail underneath.

Last updated 17 August 2026. This privacy policy is written in plain English and applies to everyone using My SZN. If anything here is unclear, email support@myszn.app.

The short version

My SZN is private by default. Your Keeps, Moments and reflections are yours. We don't sell personal data and we don't run advertising profiles on you. Sharing anything publicly is a choice you make one Moment at a time.

Who we are

My SZN is operated by SDALabs Digital (operator of My SZN). We are the data controller for the personal data described here. For any privacy question, email privacy@myszn.app or use our contact page. We'll respond within 30 days.

What we collect

  • Account data: email address and sign-in credentials.
  • Profile data: display name, chosen seasons and interests.
  • Content you create: Keeps, Moments, photos and reflections.
  • Approximate location (town or region), only if you enable SZN Picks near you.
  • Device and usage data needed to run, secure and improve the service.
  • Payment status from our payment provider — we never see or store full card details.

Why we use it, and our legal basis

  • To provide My SZN and keep your season saved across devices — performance of our contract with you.
  • To personalise your feed and Picks to your interests and area — performance of our contract, and consent for location.
  • To keep accounts secure and prevent abuse — our legitimate interests.
  • To answer support requests — performance of our contract and legitimate interests.
  • To measure how My SZN is used, in aggregate, so we can improve it — consent, via optional analytics cookies.
  • To send optional seasonal notifications and emails you can turn off at any time — consent.
  • To meet accounting, tax and legal obligations — legal obligation.

Sharing

We share data only with the processors that help us run My SZN — hosting and database infrastructure, file storage, email delivery, privacy-conscious analytics and payment processing — each under a written contract that limits them to acting on our instructions. We also disclose data where the law requires it, or to establish or defend legal claims. We do not sell your data or share it with data brokers or ad networks.

When you contact us

When you use our contact form we collect your name, email address, the enquiry type you choose and the message you write, plus your browser's user-agent string and a one-way hashed fingerprint of your connection used only to limit spam. We never store your IP address.

We use this only to read, route and answer your enquiry. General enquiries are notified to support@myszn.app and privacy or personal-data enquiries to privacy@myszn.app, which are mailboxes only our small team can read. You'll also receive an automatic acknowledgement email, and any reply we send is stored alongside your enquiry so we have the conversation history. Our legal basis is our legitimate interest in answering people who write to us, and legal obligation where the enquiry is a data-rights request.

Contact enquiries and our replies are retained for up to 24 months in our internal support inbox for support, record-keeping and follow-up purposes. Once they pass that retention period they are permanently deleted by an automated daily clean-up. You can ask us to delete your enquiry sooner at any time.

To make a data access, correction, portability or deletion request, email privacy@myszn.app or choose Privacy & my data on our contact page. We respond within 30 days.

International transfers

Some of our providers process data outside the UK and EEA. Where they do, transfers are covered by UK/EU adequacy decisions or by standard contractual clauses with additional safeguards.

How long we keep it

  • Account and profile data: while your account exists.
  • Keeps, Moments and photos: while your account exists, or until you delete them.
  • After account deletion: content is removed from the live service immediately and purged from encrypted backups within 30 days.
  • Support and contact enquiries: up to 24 months. Billing and tax records: 6 years, as UK law requires.
  • Security and abuse logs: 12 months.

Security

Data is encrypted in transit and at rest, access is limited to the people who need it, and your content is protected by per-account access rules at the database level. No service can promise perfect security, but we'll tell you and the regulator promptly if a breach affects you.

Your rights

  • Access a copy of your data.
  • Correct anything inaccurate.
  • Delete your account and content.
  • Port your data to another service in a machine-readable format.
  • Object to or restrict certain processing.
  • Withdraw consent at any time, without affecting past processing.
  • Complain to the UK Information Commissioner's Office (ico.org.uk) or your local data protection authority.

You can export or delete your data yourself on the Data & Privacy and Delete Account pages. See also our Cookie Policy.

Children

My SZN is not intended for children under 16. If we learn that an account belongs to someone younger, we'll delete it.

Automated decisions

Your Discover feed is ordered by the seasons and interests you chose. It has no legal or similarly significant effect on you, and there is no automated decision-making of that kind on My SZN.

Changes

If we make a material change we'll tell you in the app before it takes effect, and update the date at the top of this page.